Students and professionals choose to pursue an MBA degree for two reasons where they can explore career potential and increase in income. With multiple MBA specializations and demanding positions in various industries, you can get into the desired success recognition among corporations and also start your venture. You need to enroll in the best b schools for finance and marketing which brings a lot of diverse job roles available in both public and private sectors. In this blog, you can discover the career prospects for MBA in finance and marketing which is helpful for today’s MBA students. 

MBA in Marketing: Career prospects

  1. Brand manager: This job role and responsibility is to promote the brand to a mass audience, and let them believe in the product before selling it. They need to create a vision of the product in a positive way to the targeting customers. Usually, companies from high brands recruit brand managers where they need to prepare long-term strategies, discover the market, and advertise the product are the job roles. Therefore, they need to work with diverse teams including advertising managers, sales managers and CRM managers to enhance their brand value. 
  2. Sales manager: Sales is one of the first marketing techniques for selling and promoting products or services. Thus, the sales manager’s work profile includes achieving the target of selling the product, working on a high-paced schedule and acquiring bonuses and incentives. With good communication, and high-spirited, managerial skills, you can able to become a sales manager. The job role of a sales manager is appointing distributors, developing a sales plan, analysing data, keeping a good eye on competitors, setting targets and goals for the team and setting salary goals. 
  3. Market research analyst: Collecting market-related data, market trends and targeting specific audiences which leads to the success of the marketing team and sales team in an organization. Market research analysts are the ones who are responsible for resolving the issues related to the market. Now startups, consulting companies and multinational companies hire this position from top colleges for MBA in marketing who can provide better insights. To analyze the consumer choices and prioritize which helps the companies to advertise, and sell the product which can reach the diverse group of customers. Market research analyst informs the manager regarding the needs of consumers and reports on competitor analysis and relevant marketing issues. 
  4. Digital marketing: Digitization now becomes an integral part of today’s life as technological advances. Thus, digital marketing now helps the business reach an audience with unique techniques compared to traditional marketing skills. When you have a creative mind and are able to understand the business and its target audience with marketing skill sets, it is easy to get into the digital marketing field. 
  5. Business development manager: The job role for this position is creating a new business opportunity, meeting existing targets and accepting a new challenge with the opportunity to acquire new prospects for the business. The business development manager is responsible for business growth and development and maintains better relationships with the clients, partners and customers. Managers need to be good at deriving strategies for the business and setting goals focusing on the development and improvement of the business. 
  6. Public relations manager: The PR manager needs to manage and coordinate the tasks related to the public relations of the organization. They need to work along with the teams and another department which holds the responsibility to develop a marketing communication plan and strategy. 

The other career prospects you can try for after completing your MBA degree in marketing are, 

  • Customer relationship management personnel
  • Marketing information personnel
  • Media strategist
  • Online Marketing 
  • Product Manager
  • Retailing management
  • Advertising manager and many more. 

MBA in Finance: Career Prospects 

  1. Finance management is the core career where you pursue finance as an MBA specialization which opens the door to exciting career prospects. You can discover the great scope of an MBA in finance which is, 
  2. Investment banking: This involves mergers and acquisitions, raising capital by issuing securities, trading and engaging in strategic advisory for large corporations. This job is one of the financial rewards where investment banking requires a combination of technical and soft skills. You can build a great network with the big players in the industry and ease the transition option. 
  3. Private equity: Private equity companies acquire private companies as the objective is to sell the company for profit once it raises its value over time. Financial modeling, industry knowledge, and business expertise are a few essential skills required. Graduates who have the ability to identify investment opportunities and a strong skill set in financial modeling can prefer to work in private equity. 
  4. Management consulting: A career in consulting doesn’t require an MBA qualification but is one of the careers which management students choose to pursue. The skills required for a management consulting position are leadership, corporate strategy, problem-solving ability and good communication. 
  5. Corporate finance: When you acquire an MBA degree in finance, you may end up in the corporate finance sector. The role is to manage the cash resources, capital structuring, and decisions needed to make dividend payouts and make investment decision plans. You need to know accounting and financial analysis. 
  6. Entrepreneurship: Many MBA graduates dream about starting their own business which requires financial skills and have to build their own business with innovative ideas. This is one of the skill set combinations where they can learn how to cut costs at the early stage of business and marketing strategies to develop further. This is one of the fields where MBA graduates in finance and marketing can begin their careers. 
  7. Corporate banking: It involves selling bank products to firms which includes mergers, risk management and liquidity management. You can discover various opportunities in which one could develop financial products, and relationship managers to sell the products. 

When you choose the best colleges for an MBA in finance, you can acquire stable career prospects with the market-preferred skill sets. This is one of the high-paying jobs with a high demand for financial experts. While pursuing college, you are able to develop a solid network and connections in the finance sector when you attend any internship programs. You can experience rewarding careers in finance when compared to other specializations in MBA. 

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